August 18, 2026

Norwegian technology enabling the next generation of electrification

PSW Power & Automation and Prelect partner to bring Norwegian energy innovation to international markets. Norway has become one of the world’s most advanced markets for electrification. The next opportunity is not simply building more infrastructure. It is exporting the technology and expertise needed to operate that infrastructure more intelligently. That is the opportunity PSW and Prelect are pursuing through a new strategic partnership.

By combining PSW’s expertise in power systems, automation and industrial control with Prelect’s AI-powered software platform, the companies will deliver digital energy solutions that help industrial customers optimize energy usage, improve operational efficiency and unlock greater value from their energy assets.

The partnership is already being rolled out across approximately 40 sites, creating a strong foundation for scaling proven technology and customer value in Norway and beyond.

“The global demand for electrification is growing rapidly, but customers need more than infrastructure. They need solutions that help them operate energy assets smarter, improve performance and create long-term value. Together with Prelect, we can bring exactly that combination to the market,” says Jens Hjorteset, Director Business Development at PSW.

As industries, ports and energy operators continue to invest in batteries, charging infrastructure, shore power and other energy assets, the ability to monitor, optimize and manage those assets is becoming increasingly important.

“Norway has developed world-leading expertise in electrification, energy systems and industrial operations. We believe that this knowledge has significant international potential. Together with PSW, we can help customers get more value from their energy infrastructure while contributing to the next chapter of Norwegian technology exports,” says Stian Hovda Bergersen, CRO at Prelect.

The ambition is clear: combine proven Norwegian industrial expertise with modern software and AI to help customers accelerate electrification while improving efficiency, flexibility and profitability.

📸Trude Brun Wilhelmsen